Stories Matter

Organisational
stories

Stories are a powerful and underused way of transmitting messages to employees, clients and customers. Link the Dots is skilled in capturing the stories that matter within your organisation. They can be used as a way to communicate your company’s progress and successes both internally and externally.

How we capture stories matter

We review, interview and gain insight relevant to the stories that matter to you. We then craft the content into a story and format that is compelling and absorbable to the audience and which serves as a reference point for future conversations.

The product is a well-articulated story and bespoke narrative tailored to meet your specific purpose. This can vary in length, depending on your needs, and will be written in such a way that you can use it to disseminate learning and showcase your company’s achievements.

Benefits of Organisational Stories include:

  • Bespoke narrative tailored to meet your purpose
  • Capturing organisational processes and expertise
  • Dynamic content to use in management conversations or in recruiting processes

Organisational Stories Programme:

Contact Link the Dots for how we capture 3, 6 or 9 individual stories for your organisation.

Teaching
cases

Link the Dots writes teaching cases for publishing abroad and offers training for academics looking to improve their skills in writing quality teaching cases and teaching notes.

Our structured training approach involves a series of workshops designed to help writers understand what constitutes quality teaching cases and to support them in getting their teaching cases published.

Our Expertise

We have years of experience working as mentors, supervisors and external examiners for business school students. We bring those learnings into our approach. We have published cumulatively over 19 cases and have won several awards linked to our writing.

Benefits of Writing Teaching Cases include:

  • Furthering your professional or academic reputation
  • Developing content for use with corporate clients or students in an academic environment
  • Contributing to your department or organisation’s publishing goals

Teaching Cases Programme:

Contact Link the Dots for either a once-off workshop or a series of 4 workshops to help you develop your own teaching case.

Writing stories that Matter?

Register here for helpful content that to enhance your case study writing.

Stories are the way to capture the hopes, dreams and visions of a culture. They are true as much as data are true. The truth of the powerful and irresistible story illustrates in a way data can’t begin to capture. It’s the stories that make you understand.

Carl Sessions Stepp,
Professor, Philip Merrill College of Journalism